History: Herbert Leupin born On this day in 1919, Swiss poster and advertising designer Herbert…
History: U.S.A. Coca-Cola Changes Formula in 1985
History: U.S.A. Coca-Cola Changes Formula in 1985
The Coca-Cola Company makes one of the worst decisions in marketing history when it decides to change its original formula and introduces “New Coke.” This was a resounding flop and the public did not like the taste. After just a short period the old coke product was reintroduced as “Classic Coke.”
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